Immerse yourself

When we talk about immersive e-learning, we mean a platform that encourages the learner to get deeper into the learning experience. One way we do that is by creating meaningful learning simulations that position the learner in a realistic setting – like a sales floor, for instance – where we use avatars to present a real social scenario. You’re the salesperson, they’re the customer. Your job is to get to know them, make recommendations, handle objections, and make the sale.

Avatars make learning more interesting, more engaging, more social and more real. The result? Compelling e-learning, enthusiastic learners—and real business results.

Proven results

According to a Stanford University study:

"Characters are well liked because they make online interactions more personal. When presented with only a single character for interaction only 15% of users dislike the character. When presented with a choice of multiple characters, more than 90% of people prefer interaction with the character, to no character at all."

We’ve found learners enjoy courses more, spend more time in them, and learn and remember more, too. Avatars are the perfect way for learners to practice selling, management or coaching! In surveys of learners across ages and job experience, they agreed or strongly agreed:

• 84%...Actually meeting the customer characters made them more real for me.
• 88%...It was helpful to observe the retail sales character's approach to selling.
• 92%...The coach provided useful insights and advice on customers and selling.
• 89%...It was useful to actually practice selling the products to customers.
• 88%...It was helpful to go through the selling scenarios more than once.

When we introduce a social element to scenarios – as opposed to just photo slides or simple branching scenarios – the stakes become more meaningful to learners. They learn to adapt and respond better in real situations, and are that much more prepared to make the e-learning matter in the real world.